Transforming Airport Retail: How DutyFly Boosted Revenue with GetDor's Data Solutions

Airport retail faces unique challenges. Every passenger passing through a terminal represents a potential customer, but without clear data on foot traffic and sales, it’s hard to know how well stores perform. Duty Fly, the official duty-free operator in Bolivia, found itself in this exact situation. Operating stores at Viru Viru International Airport in Santa Cruz and El Alto International Airport in La Paz, they needed a better way to understand their customers and improve sales.

Wilson Choquenaira from Duty Fly shared how GetDor’s people-counting system transformed their approach to airport retail. This post explores their journey, the challenges they faced, and how accurate data helped them make smarter decisions and increase revenue.

The Challenge of Measuring Airport Store Performance

Before GetDor, Duty Fly relied on security camera software to estimate how many people entered their stores. This method was complicated and often inaccurate. Without reliable foot traffic data, comparing passenger flow to daily sales was guesswork. This lack of clarity made it difficult to:

• Calculate true conversion rates

• Understand which stores or products performed best

• Make confident decisions based on data

  
  

In airport retail, where passenger numbers fluctuate and every sale counts, this uncertainty limited Duty Fly’s ability to grow.

Simple Installation and Seamless Setup

One of the first things Wilson highlighted was how easy it was to install GetDor’s system. The entire setup took less than an hour, with minimal disruption to store operations. The support team was responsive and efficient, providing assistance whenever needed.

This quick and smooth installation meant Duty Fly could start collecting accurate data immediately without a lengthy or costly process.

Connecting Foot Traffic with Sales Data

The real breakthrough came when Duty Fly integrated GetDor’s foot traffic data with their Shopify sales metrics. This connection gave them a clear picture of how many visitors actually made purchases. For the first time, they could:

• See exact conversion rates

• Identify peak shopping times

• Compare sales performance across different locations

  
  

This visibility allowed Duty Fly to evaluate their marketing and sales strategies with real numbers instead of estimates.

How Accurate Data Drives Better Decisions

With precise foot traffic and sales data, Duty Fly could make smarter choices to improve store performance. Some examples include:

• Adjusting staffing levels during busy periods to improve customer service

• Tailoring product displays based on peak times and customer flow

• Identifying underperforming stores or products and taking corrective action

  
  

This data-driven approach helped Duty Fly optimize their operations and increase revenue.

Why GetDor Works Well for Airport Retail

Airport retail demands accuracy and efficiency. GetDor’s system fits these needs by offering:

• Reliable people counting without complicated hardware

• Easy integration with existing sales platforms like Shopify

• Fast installation and responsive support

  
  

Wilson’s recommendation reflects how GetDor helped Duty Fly turn foot traffic data into measurable business growth.

Key Takeaways for Airport Retailers

Duty Fly’s experience offers valuable lessons for other airport retailers:

• Don’t rely on guesswork or outdated methods to measure store traffic

• Invest in simple, accurate people-counting technology

• Connect foot traffic data with sales metrics for a complete view

• Use data to guide staffing, merchandising, and marketing decisions

  
  

By following these steps, airport retailers can improve conversion rates and boost revenue.

Wilson Choquenaira’s testimonial shows how GetDor’s data solutions helped Duty Fly overcome challenges and unlock new growth opportunities. Accurate foot traffic measurement combined with sales data provides the clarity needed to make confident, informed decisions in a fast-paced airport environment.